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Google’s New Responsive Search Ads – How it works?

Google’s New Responsive Search Ads

Google Ads has revealed new features for its newest search ad unit Responsive Search Ads. Responsive search ads allow advertisers to insert several combinations of headlines and details which are then evaluated and optimized by Google’s machine learning for the top-performing version. Here are the details on what is the …

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Google Ads Location Extensions Guide

Google Ads Location Extensions

Google has revealed that now it is much simpler and quicker to set up location extensions within Google Ads. By choosing your locations from a large collection you can now establish location extensions instantly. Considering the chance to highlight the locations is crucial as customers are likely to visit a …

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Google Ads Update – Changes to Search Terms

Google Ads

Advertisers begin to explain that the search terms report will be limited to keywords that have searches and relevant data. PPC experts have started expressing their frustration after the update was found. From reports of it to smart bidding to lack of accountability, PPC analysts are giving different opinions across …

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Top 3 Google AdWords features you must use

With the new features rolled out by Google AdWords, we look at the 3 most interesting ones that you must definitely use. If you are a paid advertiser, you must definitely look at the new features rolled out by Google AdWords and use them to your advantage. Most of these …

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5 of the most outstanding features in the Google AdWords New Interface

5 of the most outstanding features in the Google AdWords interface

As the old interface fades out, this article takes a look at the features the brand new Google AdWords interface is here to offer! The new interface of Google AdWords is steadily reaching out to all advertisers. While you do have the option to switch between the old and the …

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Google Adwords Ad ranks and how you can improve them?

Adwords Ad Rank

Google Adwords assigns ad ranks to all your ads, thereby determining where on the search results pages will your ad be seen. What is ad rank and how it is calculated? In simple words, an Ad Rank will determine the position of your Pay Per Click ad on Google’s search …

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The top 5 mistakes you have been making in your Google Adwords campaign

The top 5 mistakes you have been making in your Google Adwords campaign

Your campaigns can make or break your business. Be smart and don’t make the following mistakes in your Google Adwords campaign. If you are an internet marketeer, you know that Google Adwords is the way to sure success. You not only get a better chance at directing online traffic to …

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The Landing Pages feature in Google Adwords to improve mobile friendliness

LP Feature

Sites that are not mobile-friendly repel visitors, and this isn’t something you can afford in this age of smartphones. Learn how Landing Pages from Google Adwords can come to our rescue! We know you do a lot to bring customer footfall to your website. You use Google Adwords to create …

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Google Adwords – Display Ads vs Text Ads

Display Ads vs Text Ads

The competitive side of online marketing can be intimidating, making you feel helpless. But we have the perfect material for you to decide what’s best for you between Display Ads & Text Ads in Google Adwords. The online marketplace is buzzing with advertisements of all kinds. Whether you are making …

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