What is Digital Marketing?

What is Digital Marketing?

We hear so much about Digital Marketing, Content Marketing, and other terms from this jargon. If they confuse you, you’ve come to right place to understand it all. If you run an online business, all your endeavours to promote the business count as digital marketing strategies. For instance, you might …

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Top 5 things to do in Dubai during summer

things to do in dubai during summer

Whether you are a resident or a tourist, summer in Dubai might seem like a bad idea. Not anymore! Read this article to know what you can do to escape the Dubai heat!   Dubai and Summer don’t get along well in the same sentence. The sweltering desert heat is …

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How to use your content to reach a larger audience

Content Marketing

Everyone knows that content marketing is the key to the success of your online business. But is your content reaching a wider audience? Let’s find out what you can do about it. If you are running an online business, it is a given that you are invested in content. Whether …

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SEO and SEM: Are they any different?

sem and seo

While they may sound (and spell) similar, the difference between SEO and SEM is more than just a letter. Let’s take a look at the differences. SEO, SEM, you may think what is the difference? With the marketing jargon growing so tremendously, it has been difficult to keep track of …

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Automation of Content Marketing

  Why Automated Content Marketing is the Future The era of traditional marketing has long since gone. When you look at all the big players in the industry, the first thing that you see from them is: content. Content marketing has revolutionized the online market in epic proportions, and rightfully …

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Top Travel Companies in Middle East

SEM & SEO

There are lots of travel companies in Middle East region when it comes to flights, hotels, travel packages, car rental etc. But some of them are most popular in the region either because of their great UI experience or the cheapest prices they offer to their travelers. Below is the …

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How important is proper ad grouping while making Google Adwords campaigns

adwords ad grouping

“Everything looks great when it’s structured” When we talk about Adwords campaign success, it leads to so many things which helps an Adwords campaign to perform & give good results. Keywords Ad grouping plays an important role here. This is the first step we take when we start working on …

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Google Introduces Report Editor in Adwords to Explore Your Data

adwords new reports

The new adwords report editor will help you to visualize your data in a better way. You will have options to check the data on charts & tables which can be directly created in the adwords interface. Now you do not need to download your data & make charts in …

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Google no longer will give instant search option for desktop & mobile devices

Google is shutting instant search down, so you will no longer be getting the suggestions based on your search results. Instant search was introduced back 2010 after Marissa Mayer a leading search marketing at Google demanded for this feature to be a “Fundamental shift in search,” to save time & …

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